Quote follow-up

Quotes go out and then nothing happens.

Most estimates that go unanswered are not rejections, they are quotes nobody followed up on. A timed follow-up sequence sends a second and third touch by SMS and email automatically until the quote is won or lost, so closing stops depending on whether anyone remembered to call.

How you know this is you.

  • A pile of open estimates nobody has looked at in three weeks
  • No consistent answer to the question of how many touches a quote gets
  • Follow-up that happens when the owner is bored on a Sunday night
  • Customers who say they went with someone else who checked back
  • No idea what your actual quote-to-close rate is

The second touch is where the money is.

The first quote is the cost of doing business. The second and third contacts are where quotes that would have gone cold turn into jobs, and they are exactly the ones a busy shop skips. Count your open estimates from last quarter, multiply by your average job, and ask how many got a single follow-up.

How it gets fixed.

01

Give every quote an owner that is not a person

The moment a quote goes out, it enters a sequence. Nobody has to remember it, put it on a list, or feel bad about it at 9 PM on Sunday.

02

Two touches by SMS, one by email, then stop

Short, plain, and easy to reply to. Text gets read; email gets filed. The sequence ends cleanly either way so you are not pestering people into a no.

03

Let a reply cancel the chase automatically

The customer answers and the sequence stops immediately. Nothing is worse than an automated nudge arriving after somebody already said yes.

04

Report the close rate you never had

Once every quote runs the same path, you can finally see which job types, price bands, and lead sources actually close, and price accordingly.

This is the workflow automation, $1,500 to $5,000 setup + monthly. Full detail and pricing.

Straight answers.

Will this annoy customers?

Two texts and an email over ten days, each one short and easy to reply to, is not harassment; it is the job. What annoys people is being ignored after they asked for a price. The sequence stops the moment they reply either way.

Does this work with the software I already use?

Usually yes. We build on Jobber, Housecall Pro, ServiceTitan, QuickBooks, Follow Up Boss, Google Workspace, and the rest of the normal Arkansas small business stack. If a tool genuinely cannot do it, we say so and show you the math on switching before you spend anything.

What does a quote follow-up build cost?

A quote follow-up sequence on its own is at the bottom of the workflow automation range, around $1,500 setup plus a monthly managed tier. The $999 operations audit prices it exactly for your operation first, and the audit fee credits toward the build.

Find out what it is costing you.

Fifteen free minutes on your actual numbers. If the fix does not pay for itself in your operation, we will say so on that call rather than sell you something.

Last updated August 2026. Written by Andre Brassfield, founder of Arkansas Automated.

No payment today. We usually reply within one business day. You can also email dre@arkansasautomated.com.

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